0%

Around 70% of international ventures collapse due to various cultural misunderstandings.

0%

Culture-integrated change efforts succeed 59% of the time, versus 26% when culture is ignored.

0%

Companies with cultures reinforced through ethnographic methods report 40% higher retention.

Greetings!

At Cultural Keys LLC, we believe that understanding culture is essential to success in today's complex, interconnected world. Our anthropological approach helps organizations navigate cultural complexities with confidence and clarity.

Given the pressure facing organizations today, would your organization like to...

  • Understand or change its culture?
  • Strengthen employee collaboration and empowerment?
  • Improve relationships with partners and suppliers?
  • Build a strong customer base or retain customers so they won't go to your competitors?

Our approach is grounded in rigorous anthropological research but delivered in practical, accessible ways that drive real-world results. We translate cultural insights into actionable strategies that help your organization thrive.

What's New?

The Cultural Dimension of Global Business

The authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business.


Consideration is given to both the individual and team relations, including virtual interactions, in complex global environments. Learning how to communicate, work together, influence business processes and practices, and solve problems collaboratively can enhance or diminish organizational success.


The cross-cultural scenarios presented in each chapter allow students of business, management and anthropology to explore cultural difference and gain valuable practice in thinking through a variety of thorny cultural issues.